marketing

In 2016, I made it a goal to do more fun things for myself, unrelated to work or responsibility. That’s when I started going back to gymnastics, and reclaimed the joy of doing cartwheels on the beam and back flips on the floor. I wrote about it for…

  A few weeks ago, I went to the American Society of Journalists and Authors (ASJA) conference in New York City. It was my eighth time going to the conference in 11 years. This year was especially awesome, because I scheduled time outside of the…

I got the best compliment from another writer a few weeks ago. She said, “When I read your blog, it really sounded like you. It’s as if you were sitting here talking to me.” I was thrilled, because that is my exact goal! It wasn’t…

I always dreamt of going to Kings Island (here in Cincinnati) as a child: the magical land of roller coasters, rides, and snow cones! The Brady Bunch even got to go there! The place loomed large in my childhood, but we never went because . . . there were…

I was having a conversation with a client the other day. We were working on refining the mission statement and brand promise/elevator pitch for his company. He’s been in business for more than a dozen years, so he’s not new to this game. “People…