The Story Economy Blog
- Sometimes I worry that “storytelling” is about to jump the shark. Because right now, everyone is touting storytelling (stories, stories, stories!). Countless articles and books have told us the benefits of stories. Storytelling as a leadership…Read More
- Posted in inspiration, the story economyWhen I was about 11, I started riding the city bus to gymnastics practice at the YMCA about eight miles away. We shared rides with another family a couple of days a week. But of course I wanted to go every day. So my mom handed me a bus schedule. I would…Read More
- Posted in brand voice, languageIn no particular order. (Except number one: it is, in fact, number one). 1. Every business, brand, freelancer, consultant, job candidate, or presenter needs to bring a voice to their message. 2. The best brand voices evolve: they’re not just…Read More
- Posted in stories about familyMy siblings and I have become detectives. Sleuths peering into heavy filing cabinets and cluttered garage corners. We are searching for our dad’s military discharge form. Apparently, it is a piece of gold that no veteran is ever supposed to lose.…Read More
- My husband (that's him to the right, with our two babies) doesn’t want me to write about this topic. He’s afraid that no one will ever hire me again if I speak out, and there will be no more food on the table. But as with our disagreement about…Read More