The Story Economy Blog

My dad used to tell a story about when he was in the Army. He was drafted during the Korean War, and like all GIs, sent to basic training. Aside from the “basic” of basic training, he had to choose between two or three specialized training programs.…

When I was about five months pregnant with my first kid, I found myself in New York City for a conference. So of course, I blew off an afternoon and headed down to Purl Soho to fabric shop. I’m a fabric nerd, so picking out fabric to make my first baby…

My mom’s back is bothering her. She is 77, and she rarely complains. So for her to say something, it’s pretty real. She’s even starting to walk all hunched over. “Mom, go to the doctor,” my sisters and I keep telling her. I will wait until…

Draw a site map. Outline your navigation bar. Gather your copy and your images. Of course, do all of this. But then, get out of your head for a while. And just think about what you want your web site experience to feel like. The best way to do that…

I used to sit in the back of Sr. Cecilia’s Freshmen English class and scribble poetry. I wasn’t much interested in what we were reading. Nathaniel Hawthorne and Thomas Hardy were old guys whose problems in no way jived with mine. But I got…