The Story Economy Blog

I’ve had dozens of discussions about whether a given piece of content is too long. These exchanges have often been with designers (you know how those visual people are) and have generally gone like this: Designer: “This is too much copy.” Me:…

I have messed up so many times over the years that I’ve come to a conclusion: messing up is a best practice. I’m not talking about failure. Failure is trendy right now, inspiring conferences and motivational speeches. No, I’m talking about…

A few months ago, I had a semi life-changing conversation with my husband. It was one I didn’t see coming—which is probably why it hit me so hard. I know what you’re thinking, and it wasn’t one of those Serious Relationship Conversations. At…

I’m getting quieter. It shouldn’t be surprising, given that my origins involve being a quiet girl. But this is a very different kind of quiet. Not at all to do with the shyness that characterized my early years. This is quietness of…

Everyone has a bad customer service story. They are like badges of honor. You think you were treated badly? Wait until you hear what happened to me! You know where this is going, right? I have a story of my own to share. However, I share it in service…