Tell Your Story

No need burying the lead on this one: We got a cat a few weeks ago! Isn’t she adorable? Her name is Madeira, which also happens to be the name of the little town where I live. This is not a coincidence. This might be the reason we have her at…

I should really stop writing about death. I was going to. I specifically told an editor, “I’m tired of writing about death. I’m going to write about happy things next time.” And then I wrote about death. In fact, I wrote the essay, “Love…

  “Honesty is such a lonely word. Everyone is so untrue.”           -- Billy Joel   I’ve been researching honesty for the past several months. In fact, my essay about keeping an honesty…

This week, Part 2 of the series on using your story to market your business digs into how to craft messages that flow from your story. Hear examples of how a couple of organizations are making their stories work for them!   (Did you miss Part…

This week, Part 1 of the series on using your story to market your business tackles the big question of: “Oh crap, what the hell is my story?” Watch this video, and stay tuned for Part 2, which will be posted next Wednesday! (Update: Part 2 is now…